With so many online businesses competing for the consumers time and money, failure to properly utilize search engine optimization (SEO) in online efforts can easily spell doom for a company's online operations. This selection of handpicked SEO tips and tricks will offer guidance on using SEO to drive traffic, sales volume and increase exposure. Local SEO Portal
When using SEO on a page that has images, be sure to make ample use of the <alt> tag. Search engines cannot view images and so cannot index them. However, if you include relevant text in the <alt> tag, the search engine can base it's guess about the image on that text and improve your site's ranking. Online SEO Portal
Even saved images and video files on your server can present an opportunity to increase in the rankings, so be sure that you're always saving files with keywords. For example: If you have an image on your site dealing with weight loss, like a before-and-after photo, make sure you include a relevant keyword in the title when you save the image.
For search engine optimization, avoid heavy use of flash, or avoid it altogether if possible. The same goes for frames and the use of things like AJAX. This is because different pages or elements in flash or similar set-ups will all share the same link, rather than having differentiated links. This makes it harder for search engines to find. Online SEO Software
To search engine optimize your website, avoid using navigation menus that utilize JavaScript, forms or CSS. These types of navigation menus can't be crawled by search engine spiders. If you must use one of these types of navigation menus, be sure to duplicate your site navigation, as normal hyperlinks, in the footer of each page.
Rather than lose out to more tech-savvy competitors, take this opportunity to consider implementing SEO efforts to enhance your company's online presence. Follow the advice in this article and you will be enabling your business to gain better standings on the major search engine results pages, which will ultimately drive traffic and sales. Online SEO Portal Software